This is the newsletter for Gen X and Baby Boomers who want to build a sustainable income from sharing their accumulated knowledge and experience in an online business that allows them to work from anywhere, on their own schedule, and run it with minimal employees.
Day 4: The Money Match—Find Where People Will Pay You
Day 4: The Money Match—Find Where People Will Pay YouWelcome to Day 4!Let’s connect your wisdom to real-world buyer demand. Today’s Step: The Money MatchAsk:
If people are struggling and your idea solves it—you’re onto something. 📝 Action: Write down 1 idea that solves a time-sensitive or emotional problem.Tomorrow, we’ll package this into a tiny offer someone will pay for this week. Oliver Wainwright © 2025 The UnRetired Earner. All rights reserved.
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The UnRetired Earner Newsletter
This is the newsletter for Gen X and Baby Boomers who want to build a sustainable income from sharing their accumulated knowledge and experience in an online business that allows them to work from anywhere, on their own schedule, and run it with minimal employees.
Day 6: Launch Your $100 Idea (Without Ads, Funnels, or Overwhelm) You’ve made it to Day 6—let’s turn your idea into income. You’ve now got: ✅ A clear offer ✅ A real problem you solve ✅ A simple delivery method Now it’s time to go live and get paid. 🎯 Today’s Step: The Tiny Launch Here’s your mini launch plan (no ads, no tech headaches): Set Up Your Digital Home Use Carrd.co to create a 1-page site. Add: A Buy Now button (use PayPal or Stripe) Your offer title 2–3 sentences describing the...
Day 5: Your First $100 Offer (Simple + Profitable) Welcome to Day 5! Let’s turn your idea into something small but powerful—a $25–$100 offer someone would gladly buy. Today’s Step: The $100 Idea Test Match Your Skill To A Product 📝 Action: Choose your offer format, draft a simple title, and list what the customer gets. 🎯 Bonus: Reply to this email and tell me your offer—I’ll send you personalized feedback. You did it. You now have a profitable idea you can launch fast. Let’s get to work!...
Day 3: The Repeater Filter—How to Know If Your Idea Has Legs Welcome to Day 3! Today is about confirmation. We’re going to test your idea by looking for evidence that it already matters to others. Today’s Step: The Repeater Filter Ask: Have 3+ people asked me about this? Have I already explained or documented this before? Could I teach it in an hour? 🧠 If yes to any of these, you’re looking at something valuable. 📝 Action: Circle the idea(s) that pass this test. Next up: How to match it to...